Is Your Sales Strategy Proactive or Reactive?

by Jimmy Lamb of Sawgrass Ink

Do you wait for customers to contact you or do you go find them? Many B2B sales organizations in retail locations make the mistake having a sales strategy of waiting on new business to walk through the door (reactive strategy), rather than pursing opportunities outside their walls (proactive strategy).

Getting your “feet on the street” can yield significant gains in sales revenue as it greatly expands your marketing reach with very little investment. One of the most successful strategies is to incorporate promotional products into your menu of printed media products in order to satisfy a wider range of needs for your prospective clients. Continue reading “Is Your Sales Strategy Proactive or Reactive?”

Fundraising – The Key To The School Market Door

Nothing gets the attention of a school organization like the word FUNDRAISER. It’s one of the top priorities in this age of budget cuts and financial trimming.

PTA, Athletic Boosters, Band Boosters, and Academic Boosters are just a few of the many groups that actively participate in raising funds to support the schools and student activities. You can easily target them with an exciting program that allows them to sell customized and personalized products with a decent margin for them and you, something that is uniquely different than most of the stale, tired out programs they are dealing with currently.

In general, there are two solid approaches for Digital Decorators: Spirit Products and Kids Artwork. Continue reading “Fundraising – The Key To The School Market Door”

New Year’s Resolutions

Happy New Year!

New Year’s resolutions are commitments that one makes at the end of the year to change a bad habit for the coming year. The idea is to reflect upon self-improvement.

I have put together some great resolution ideas, as well as hints on how Coastal Business Supplies can help you succeed with these resolutions.

Improve health: Reduce stress and have peace of mind by shopping with Coastal Business Supplies. The success of your business is important to us and we will not push you to purchase any items you don’t need. Not only do we have sales representatives with a wealth of knowledge about our products so you always find exactly what you’re looking for, but we also have a fully staffed technical support department to help you through any issues you may have. Continue reading “New Year’s Resolutions”