Email Etiquette

Emails have been a topic of conversation at the office recently.  We use emails for internal and external communication on several different levels at Coastal Business Supplies.  For example during the week of May 11th, my stats are as follows:

An average of 200 received emails and 50 sent emails a day just for me! Given the large quantity of information in a short period of time, I thought it would be a good idea to share some tips gathered from several Internet resources to help us all make the most of email as a business tool in today’s society.   Please note, that the resources I referred to below are referenced at the end of this blog. Continue reading “Email Etiquette”

Allover Printing: It’s All Over America

AmericaShirtARTICLE_rdax_524x524By Christopher Bernat, Contributing Writer, Impressions Magazine

Allover print sublimation (AOPS) is, well, all over the place. Of course it is a trendy application on T-shirts and V-necks seen in the wholesale decorated apparel marketplace. But from burnout garments, poly-performance tops and mixed martial arts (MMA) gear to hoodies and dresses, the popularity of AOPS is rising. If you have not seen it as a new source of potential revenue, you may want to look one more time.

It’s not just enjoying success in the imprintables market. Walk into Macy’s, Belk, H&M or just about any other major clothing retailer and you will see some apparel decorated with sublimation in the store. There are multiple brands offering different types of garments for this process. The topic has been well covered in Impressions and at the Imprinted Sportswear Shows (ISS), but it has grown and changed in the past couple of seasons.

Garment decorators are getting more and more requests for allover sublimation, and declining the opportunity could have long-term ramifications. Many people are predicting it will only increase in popularity from here on out.

No matter what type of AOPS you plan to do, there are several things you will need. At a bare minimum, you will need sublimation paper, an industrial (a.k.a. large) heat press and the right garments for your target customer.

You also will need the know-how to do it properly. So let’s get started and cover a couple of important areas. Continue reading “Allover Printing: It’s All Over America”

Top 3 Things Every Small Business Must Do

When talking to people about how things are going in their business, I have discovered some common tasks.  People who have successful businesses are doing certain things on a regular basis that appear to be marketingimmagesimilar. Also, it seems those who are struggling are not doing these things. In addition, I have noticed that sometimes small businesses believe that the normal business principles that work for larger companies do not apply to them because they are a small company.  At times, small business operators are not necessarily formally trained in business, rather, just nice people with a great idea trying to figure out how to make it work. That got me thinking about what key elements that I feel make businesses successful to avoid potential pitfalls. Below are the three things that I feel are critical for every small business to ensure success. Continue reading “Top 3 Things Every Small Business Must Do”