About 85% of sublimators are using a small format system and most likely doing pretty well. Small format is actually defined in the sublimation industry as any printer under 42” in width. So with all of those people using small format technology, why was I was excited to see the editorial calendar for the month […]
It would be great if providing good customer service was something that came naturally, but the truth is, it takes training and personal motivation to meet the customer’s needs. A company should make customer service a priority since over 65% of a typical company’s business comes from existing customers, noting it can cost about five […]
Laser heat transfer papers have always been a tricky transfer process to perfect, especially since that the same basic principle to transfer the image to the shirt is used to apply the image to the paper. This makes it nearly impossible for some transfer papers to run through your printer without wanting to make a […]
We recently received a technical support inquiry into troubleshooting bad results when sublimating mugs. Our customer was getting faded, blurry images and we obviously worked with them individually to get their mugs looking beautiful and vibrant. So, what do YOU do if you start getting less than desirable outcomes?