More Sublimation Tips from Unisub

The following notes are designed to help you get the best results using sublimatable materials. While these products are designed specifically for color sublimation, proper preparation of the transfer and heat press is critical to achieving optimal quality.

Please refer to the manuals provided with your printer and sublimation supplies for detailed instructions on configuring and troubleshooting your system. In preparing full color sublimation transfers it is essential to disable color matching from your graphic design software. You should utilize the color correction solution designed for your printer and brand of sublimation ink. The colors of the sublimation transfer may appear washed out. This is normal and the desired result of color adjustment for the transfer process. Equipment and conditions do vary, therefore the suggested times are given as good starting points from which you may experiment and find the conditions that give you the best results from your system. Continue reading “More Sublimation Tips from Unisub”

Marketing the New Business

Here are several things to consider as you begin to process of marketing your new business:

  • What customers want: Consider what you think your customers will want to purchase and get some great designs going. Are you going to focus on creating completely customized shirts with pictures of grandchildren, pets, etc.? Or, do you want to concentrate on shirts with funny sayings or images? Will you be selling your products at a mall, car shows, through a website or at a flea market? You’ll want to consider where you plan to sell your shirts in order to determine the best type of designs to focus on.
  • Be your own advertisement: Make a vinyl decal with your business name and contact info for the back windshield of your car. Wear a tshirt with your information on it – it’s like being your own walking billboard! Continue reading “Marketing the New Business”
  • Garbage In = Garbage Out

    High quality sublimation starts with high quality images, but somewhere along the way, that message seems to get lost.

    However,  it’s really a  simple equation: garbage in = garbage out

    As great as the sublimation process is at printing high resolution, finely detailed, full color images, it can’t convert bad images into good ones.  So what is the ideal resolution?  That’s a tricky question, as resolution is tied to image size. Continue reading “Garbage In = Garbage Out”