Get a Head-Start on Holiday Sales

xmasSure, it may just be September, but stores are already parading out their Christmas decorations ahead of Halloween candy and before you know it, the busiest time of the year will be here.

 

If your business operates anything like Coastal, you begin planning for your holiday rush months in advance. In the personalization industry, timing is everything. Many customers don’t start planning their gift giving soon enough to allow for anything more than a 2-3 day production time, despite the time and attention that personalized products might require. In order to help make your holiday sales more successful, we’ve compiled a list of important dates and products you’ll want to keep in mind as the season creeps up on us.

 

HOTTEST SELLERS:

  1. Mobile Device Cases: It’s a given that someone is going to get a Kindle or iPad or new iPhone for the holidays. Make sure your customers realize how important (and easy) it is to make those gifts extra special by including personalized cases. Names, photos, quotes – these types of things make a great gift into an unforgettable gift. Plus, Coastal carries a HUGE variety of phone and tablet cases/covers (most are even sold individually), so you can easily make sure you have one or two of everything available so your customers don’t have extended wait times.
  2. Jewelry: Though television commercials will tell you that women want diamonds or pearls for special holidays, I would bet that most women would prefer accessories from the heart. A gift is going to mean that much more when it’s something that their loved one has actually put thought into instead of just picking up at the local jewelry store. Consider some of our newer jewelry options, like cuff bracelets, tear-drop earrings and necklaces, and even hair clips – these basic accessories become cherished mementos when personalized with photos, initials or more.
  3. Ornaments:  Everybody wants a personalized ornament. Whether it’s “Baby’s First Christmas,” “50th Wedding Anniversary” or a photo of a newly-wedded couple, ornaments commemorate the passing years and add to the sweet memories on Christmas trees everywhere. Help your customers build on these traditions with one of our dozens of types of ornaments to choose from.
  4. DTG: If you’ve been extra good this year, go ahead and give yourself the most-wanted gift – the Epson SureColor F2000 Direct to Garment printer.

 

Coastal also offers a Gift Guide to help you discover the best and most popular products for everyone on you (and your customer’s) list!

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Tracy Takes on… Black Friday

Don’t get nervous now, but Black Friday, the BIGGEST shopping day of the year, is right around the corner and if you’re looking to score some super sweet deals you should be prepared!

Read on, memorize, and be ready to fight to the end for that last “LOL Elmo” doll!

The first, and most important tip of all is…

1. Make a List
You don’t want to run around aimlessly, all the while being pushed aside by those parents that did make their lists. Not to mention without a list it becomes about 44% harder to pull the trigger and actually make the purchase.

Continue reading “Tracy Takes on… Black Friday”

It’s All About the Holidays

Once again, the holidays are sneaking up on us – Thanksgiving, Christmas, Hanukkah and New Year’s. Here at Coastal, we want to provide you with all of the ideas and products you need to greet each holiday with success and ease.   

Decorating   

Of course, we carry more than a dozen different types of plastic, ceramic and aluminum ornaments to decorate your holiday tree in any way you like!  Continue reading “It’s All About the Holidays”