Breaking Down Industry Terminology

While on the phone with customers often they will ask me the meaning of a word I have chosen to describe a product or a property of the product. So I forwarded this idea onto my manager and, in turn, he asked everyone here at Coastal to think of words that are often used in conversations that might be unknown to the customer. And this is what everyone came up with!  I hope that this helps in breaking down some of the words used when talking about a product or process.

  • Auto Pop Up: This is a feature on a heat press that allows it to automatically open once the timer is done. When the timer goes off the heat press “pops” open allowing access to the item being pressed.
  • Bleed: Extending a printed image beyond the size of the intended product to ensure of the product will be completely covered by the transfer. Continue reading “Breaking Down Industry Terminology”