As a sales and marketing professional for nearly 20 years now, I have faced many challenges when it comes to getting past the dreaded voicemail on a sales call. Throughout the course of the day, I can receive up to five sales calls from outside vendors. I am continually shocked by the lack of valuable information provided in these messages. As a result, I am left with the impression that I have no need for their services because I have no clue what they are trying to sell. The tips below will assist you in making the most of your sales calls, so you can actually speak with potential customers to build your business: